Mobile Ad Exchange · Advertising Consulting

Where
Mobile
Demand
Meets Scale.

OMP Ventures is a mobile-first ad exchange and advertising consulting firm — built for app studios, publishers, and performance advertisers.

RTB 2.6
OpenRTB Standard
4 Formats
Banner · Video · Native · Rewarded
Exchange +
Consulting
SKAd Ready
iOS Compliant
Mobile MonetizationAdvertising ConsultingDirect Publisher DealsSDK IntegrationPrivate MarketplaceRewarded VideoReal-Time BiddingFraud ProtectionApp-Ads.txt CompliantMobile MonetizationAdvertising ConsultingDirect Publisher DealsSDK IntegrationPrivate MarketplaceRewarded VideoReal-Time BiddingFraud ProtectionApp-Ads.txt Compliant

How It Works

The exchange architecture

01
SDK integration
Lightweight iOS and Android SDK, compatible with leading mediation platforms. Banner, interstitial, rewarded video, and native — live in minutes.
02
Inventory enters the exchange
Ad requests flow into our OpenRTB 2.6 auction engine in real time. Publishers control floor prices, blocked categories, and deal priorities.
03
Demand competes in real time
DSPs and direct advertisers compete in a unified first-price auction. PMP and programmatic guaranteed deals are prioritized above open auction.
04
Transparent reporting
Real-time dashboards show fill rate, eCPM, and revenue by format and demand source. No hidden fees.
Exchange — simplified
📱 App Studios
SDK + mediation
⚡ OMP Exchange
RTB · fraud filter · yield
🎯 Direct
PMP + PG
🔗 DSP Partners
Open RTB
~100ms
Latency
RTB
Open standard
SKAd
iOS ready

Solutions

Built for both sides

📱
For App Publishers

Monetize your mobile inventory through direct demand and programmatic — with yield management expertise and a dedicated account manager included.

🎯
For Advertisers

Access curated, fraud-verified mobile app inventory. PMP deals, programmatic guaranteed, and self-serve — all in one place.

🤝
Managed Services

We run your monetization program end-to-end — from SDK integration to quarterly yield reviews. Infrastructure backed by hands-on execution.

💡
Advertising Consulting

Independent guidance across the full ad tech stack. Monetization audits, stack reviews, go-to-market strategy, and team enablement.

Why OMP Ventures

Practitioners,
not platform people

We're an ad tech consulting firm and exchange operator — our infrastructure is informed by real campaign and monetization experience.

🔍
Full transparency
Every fee, demand source, and auction result is visible. Public seller.json and app-ads.txt enforced across all supply.
Direct relationships first
We prioritize direct publisher and advertiser partnerships over aggregated traffic — better CPMs for publishers, lower CPAs for buyers.
🛡️
Fraud-first
IVT filtering built into every impression. Monthly fraud transparency reports published as standard.
Mobile+
Mobile-first exchange
Purpose-built for in-app inventory
<100ms
Auction response
Optimized for mobile latency
Direct+
Direct & programmatic
PMP, PG, and open auction unified

Advertising Consulting

Strategy and execution,
not just software

Publisher Consulting
Monetization Strategy

We audit your ad stack, identify revenue leakage, and build a yield roadmap — from first programmatic setup to mature optimization.

Advertiser Consulting
Campaign Architecture

Mobile media planning, DSP selection, measurement frameworks — we help performance and brand advertisers build programs that work.

Ad Tech Companies
Go-to-Market & Partnerships

Positioning, sales strategy, and partner development for ad tech products. We've been on both sides of these deals.

Teams & Organizations
Training & Enablement

Workshops and ongoing advisory for ad ops, programmatic, and media teams. Complex concepts made actionable.

Not sure where to start?

Every engagement begins with a discovery conversation — no pitch decks, no hard sells.

Book a Discovery Call

Ad Formats

Every format, optimized

Banner

320×50 and 300×250. High fill rates, lightweight integration.

MRAID 3.0
📺
Interstitial

Full-screen display and video. Highest CPM at natural transition points.

VAST 4.2
🎁
Rewarded Video

User-initiated, opt-in video. Highest engagement in gaming apps.

Top eCPM
🪄
Native

In-feed ads that match app aesthetics. Strong CTR for content apps.

Custom Templates

Ready to build
something real?

Publisher, advertiser, or studio — let's talk.

Expect a response within 48 hours.